For the isotonic energy drink KA-EX, we designed and produced a social media film that emotionally charges the brand motto "Break Records." The film focuses on young Argentine soccer player Sofia Dominguez, who recently transferred to FC Basel—a club sponsored by KA-EX. The film follows her journey: new city, new team, new expectations. It shows her hurdles, her doubts, her daily struggles – and finally, where she stands today. Confident. Arrived. Ready to break records. The result is an authentic, energetic portrait that powerfully combines athletic performance and brand attitude – and proves that records are meant to be broken.